Why Should Anyone Be Your Patient?

Office Magic Newsletter
Dynamite Your Status-Quo to Achieve Breakthrough Success.

October 2008
In this issue
-- Motivational Lie #4: Personality Tests Find Strengths and Weaknesses
-- Recommendation from a Client
-- Coming Next Month


This month, the fourth and last of our Big Lies that Motivational Speakers Tell Us. Also, an intriguing recommendation.

Motivational Lie #4: Personality Tests Find Strengths and Weaknesses
Personality testing is advocated to us in courses and sold to us by consultants. Most all of the personality tests are nothing more than horoscopes. These tests have never been validated by any refereed journal for content validity, construct validity, or concurrent validity, all musts for a test to be considered valid and reliable.

The "Myers-Briggs Type Indicator" is a case in point. Created in the 1940s by a Pennsylvania housewife, the sixteen personality types it describes have no scientific basis whatsoever -- there is no evidence that the 16 different Myers-Briggs "types" have any more validity than the 12 signs of the Zodiac. Research shows that as many as 3 out of 4 people taking the test receive a different label when they take the test a second time! Still, millions in corporate America take this test every year to "identify strengths" and "improve teamwork."

Sure, it is fun to take the quizzes in Cosmo. These quizzes, with names like "What type of candy bar are you?" are meant to be entertaining. Toys should be sold as toys and not as serious tools with which to make important, even life-altering, business decisions.

Why am I concerned with the legitimacy of these tests? If results are suspect because of invalid testing instruments, then any decisions based upon them for hiring, selection, or promotion are prone to be wrong. Even more frightening, the dentist can easily be sued and held liable for these baseless and discriminatory decisions.

Past behavior is a much better predictor than any psychological test. No less an authority than television's Dr. Phil often states, "The best predictor of future behavior is past behavior."

A Better Way to Hire - With No Wasted Time

Recommendation from a Client
Dr. Steve Hoagland of important swingstate Ohio writes with rants and raves about his open-source dental software, Open Dental. At Office Magic, we work with all types of client software, and make no endorsement, but Steve's advice is worth checking out.

"I switched from a major software provider after 18 years around Labor Day of 2007. It has been one of the best management moves I have made. This software has no purchase price, just monthly maintenance fees. There is a forum on Dentaltown about it under Computers and Software. The bigger brands can be over 10,000 and are not the product Open Dental is."

Open Source Dental Software?

Coming Next Month
Next Month:

A golden practice-building nugget.

Yip yip yahoo,


Contact Information
email: info@officemagic.com
voice: 800-750-8779 or 302-229-9520
web: http://www.officemagic.com

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